ACCC Publication: “Advertising and Selling—A Guide for Business”

The Australian Competition & Consumer Commission has released this very helpful and comprehensive document outlining all of the important consumer related issues that need to be considered when advertising or promoting products in Australia. While there is the usual advice to avoid misleading or deceptive claims or conduct, there are particular issues that will be of special interest to our readers. (See especially pages 17+ “Marketing claims that require extra care—premium and credence claims”). Health claims, Premium claims, Animal welfare claims, ‘Not tested on animals’, Environmental and organic claims, and, Country and place of origin claims are among the many topics covered. Using detailed examples and case studies, the ACCC takes the guesswork out of just what is and what isn’t acceptable as a marketing claim for your product.    Source: ACCC marketing guide


Quote for the month:

“Let us prove to the world that good taste, good art, and good writing can be good selling”   William Bernbach


Business Name for Sale

‘Australian Health Products Pty Ltd’ is available for sale as a company name. Please address any and all inquiries to Rob Haines at New Zealand Health Food Company

E: This email address is being protected from spambots. You need JavaScript enabled to view it.    T: 0064 21888688


Position Vacant

Naturopath or Medical herbalist wanted for a Sydney-based Sales/Territory Manager position by a NZ based company selling herbal products in NSW.    Contact: This email address is being protected from spambots. You need JavaScript enabled to view it. or This email address is being protected from spambots. You need JavaScript enabled to view it.


RFA Looks Forward to Naturally Good Trade Expo 2018 in Sydney

Far more than just a tradeshow, Naturally Good Expo is a total business event (‘trade-only’) that’s 100% devoted to all things healthy, organic and natural. As the largest event for healthy retailers, brands and practitioners in the Southern Hemisphere, it’s the place where serious buyers meet with suppliers for two days of business, networking, education and to celebrate the latest exciting opportunities within the health and wellness retail market. To be held in the Sydney Convention Centre, Darling Harbour on April 29th and 30th, RFA Regulatory Affairs will have our own booth C 43 and we hope to see you there.

NGE18 logo



Pharmacovigilance Obligations Training


In September 2017, the TGA released guidance on the pharmacovigilance responsibilities of sponsors.  Newly developed, this training course is for sponsors and their nominated pharmacovigilance staff with complementary medicines (AUST L) included on the Australian Register of Therapeutic Goods. We cover TGA pharmacovigilance obligations and mandatory reporting requirements, the what, how and when you MUST report.  All required documents including SOPs and reporting templates will be provided for your future use.

This one hour training course is available via Skype or in person in our office in Glebe, Sydney. You will receive full course notes, document templates, SOPs and a certificate of attendance.  This is all included in the price.

For more information or to schedule a training time, please email us at This email address is being protected from spambots. You need JavaScript enabled to view it.


RFA Breaking News

Complementary Medicines (“Dietary supplements”):

  TGA Assessed Listed Medicines Evidence Guidelines The assessed listed medicines pathway provides sponsors with a new method of listing a product in the Australian Register of Therapeutic Goods (ARTG).…



  Heinz to Pay $2.25 Million Fine for 'Deceptive' Peddling of Toddler Snack Food giant Heinz has been ordered by the Federal Court to pay $2.25 million in penalties after…


Cosmetics (& Household cleaning products):

  To Be or Not To Be—‘Natural’. What’s in a Name? A naturally-occurring chemical is one of the following: Either, an unprocessed chemical occurring in a natural environment — chemicals…


Marketing News:

  Chinese Millenials Key Demographic for Aussie Supplements Australian supplement firms should target Chinese millennials if they want to maximise their growth opportunities in the country, the founder and president…


New Service From RFA Regulatory Affairs - New Product Development

Details at the bottom of this newsletter.


Complementary Medicines (“Dietary supplements”):

  TGA Launches New Advertising Hub and Online Complaints Form Consumers can now report dodgy ads for medicines and medical devices through a single online form … anonymously! On 1…


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